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How Executive Transformation Actually Works 

An inside-out approach grounded in psychology and neuroscience.
For leaders ready to shift patterns, elevate thinking, and operate from a more integrated internal system.

Don’t Go It Alone

Leaders don’t get stuck because they lack ambition. They get stuck when old patterns outgrow their usefulness — patterns such as:

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  • Goals losing momentum, despite clear intentions

  • Habits misfiring in your current context

  • Communication falling short, stifling ideas and influence

  • Responsibilities feeling misaligned, draining energy

  • Pressure building—both external and internal

  • Fulfillment remaining elusive, even after visible success​

Real change demands more than working harder. It demands working smarter — from the inside out.

The engagement focuses on five internal systems:​

• Cognitive clarity​

• Emotional regulation

• Behavioral patterns

• Communication dynamics

• Identity alignment​

The Process

This is not transactional coaching. This is psychologically informed work—grounded in how real change happens, not just how we talk about it. It’s about rewiring how you operate—personally and professionally.

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Clients move through a structured yet deeply personal progression:

  1. Strategic goal framing to anchor intention

  2. Behavioral and cognitive insight to surface unconscious patterns

  3. Observation techniques that build emotional and somatic awareness

  4. Targeted action loops that rewire behavior in real time

  5. Integrative reflection tools to sustain deep, lasting change

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This approach draws from disciplines often found in therapy—psychology, neurobiology, attachment theory—yet it’s applied with a forward-moving, executive lens. It’s not for everyone. But for those ready to go beyond surface-level change, it creates profound shifts—in how you think, feel, decide, and lead.

What Clients Are Saying…

Jen Cohn, VP of Marketing

"I came to Heleen feeling burnt out and unclear on what I wanted. Working with her over the last 9 months was transformational. She not only helped reshape the direction of my career, but also re-engineering thought patterns and behaviors that inhibited my growth and personal satisfaction. Her style of coaching enabled me to set clear goals and milestones, while also taking the time to arrive at the right "answers" on my own with her support and guidance. I highly recommend Heleen to anyone seeking to make pivotal changes in their career and lives!"
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4-week  1:1  Executive Coaching Pilot 
*you may participate once only
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This 28 day container gives you the chance to experience the power of Executive Coaching with Heleen first hand, and brings you to a clear understanding how to tap into your potential and higher aspirations.

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The 4-week Program is currently waitlisted. 

Yes! I want to be informed once spots open up!  Please, click HERE

Making the shift from internal clarity to external impact isn’t always straightforward.
This coaching process helps surface what’s in the way—so leaders can act with more psychological flexibility, presence, and stability.

Grounded in science. Informed by experience.

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Heleen Westerhuijs, PCC

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